Client results and the decisions behind them

Medical / Healthcare

1.68M Search Impressions and Google AI Overview Citations

How NOVA mapped a patient research journey, built a three-article content cluster, and earned 33,540 Google Search clicks—with a clear note on the later decline.

Read Case Study
White Arrow
Medical / Healthcare

What a 273-Keyword Google Ads Audit Revealed

How NOVA separated branded demand, removed irrelevant search terms, and rebuilt the account around cleaner measurement—without publishing unsupported lift claims.

Read Case Study
White Arrow
Home Services / Plumbing & HVAC

From No Measurement to a Trackable Lead Path

How NOVA built a conversion-ready local-services website and implemented GA4, GTM, call tracking, Search Console, and Clarity for a Norwood plumbing and HVAC company.

Read Case Study
White Arrow
Tourism / Food & Beverage

Organic Sessions Up 286% and Search Became the #1 Channel

How NOVA built an intent-led editorial program around a local operator's first-hand expertise and moved organic search from branded visibility to the site's largest traffic source.

Read Case Study
White Arrow

Original Research

AI Search Visibility Study: Boston’s North End Restaurants and Food Businesses

We analyzed 141 North End culinary businesses across ChatGPT, Perplexity, and Google AI Overviews to see which restaurants, bars, bakeries, cafes, and food tours appear when people ask AI where to eat.

Explore Research
White Arrow

Get In Touch

Let's talk about growing your business

Services Contact Details

What Do You Need Help With?

Select all that apply

SEO / Local SEO
Web Design
AI Search Optimization
Google Business Profile
Content Marketing
Reputation Management
Branding
CRM Management
Other

Choose at least one service to continue

How Can We Contact You?

We'll reach out within 24 hours

Please enter your name
Enter a valid email address
Enter a valid phone number

Project Details

Help us understand your goals

Please select a budget range
Please select a timeline
Please tell us a bit about your project

Thank You!

We've received your request and will be in touch within 24 hours to discuss how we can help.

Web Design Work built around how customers search and decide