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Your Boutique Growth Partners for Web Design, SEO, and AI Search

Your hands-on growth partner in digital and marketing. We design search-driven web systems that help customers find you wherever they are searching.

Digital Marketing Services For Your Business

Web Design

Modern web design for today’s digital landscape. We blend visual clarity, usability, and conversion-focused performance to build fast, accessible, search-ready websites.

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SEO

Personalized, performance-driven SEO for rankings, visibility, and growth wherever search happens, aligning strategy, content, and optimization for real results.

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Reputation Management

Monitor, respond to, and improve online reviews to build trust, raise ratings, and strengthen brand credibility across search engines and major review platforms.

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Content Marketing

Conversion-focused content including copywriting, email marketing, ads, blogs, and newsletters designed to drive action, engagement, and measurable growth.

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Google Business Profile

Set up the GBP, optimize, and manage your Google Business Profile to improve rankings, post updates, engage customers, and drive calls, clicks, and walk-ins to your business.

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Local SEO

This targeted local SEO is focused on specific cities and communities of your choice, improving visibility where customers search for nearby services and local providers matters the most.

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AI Search Optimization

AI search optimization aligns content with user intent and semantics, helping your brand surface in AI-driven results beyond keywords and traditional SEO.

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Branding

Strategic digital branding that unifies visuals, voice, and experience across platforms to build trust, recognition, and differentiation in competitive markets.

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CRM Management

We implement, configure, and train teams on CRM systems including POS, inventory, and human capital tools, creating a single source of truth for smarter growth.

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WHY NOVA Brandworks?

You Don’t Have to
Do It All

Whoever told you that running a business means doing everything yourself was wrong. Between operations, staffing, customers, day-to-day decisions, marketing and digital strategy, it all becomes another full-time job.

We step in as an extension of your team, taking ownership of the work that drains your time and energy. Our role is to reduce your overwhelm, bring clarity, and handle the details so you can focus on the work you do best, and the reason you went into business in the first place.

Support That Meets You Where You Are

Not every business needs a complete overhaul, and not every owner wants constant change. We respect that. Whether you want to make small improvements or take on major growth initiatives, we work at your pace and within your comfort level.

Our approach is collaborative and flexible, meeting you exactly where you are today while building a path forward that feels manageable, intentional, and aligned with your goals.

Boutique by Design,
Not by Accident

We are a small but mighty, Boston-based boutique agency built on one-on-one partnerships. You won’t be passed between departments or locked into rigid packages. Instead, you work directly with experienced professionals who know your business and stay involved from start to finish.

Every strategy, recommendation, and execution is tailored to your needs, your market, and your priorities, because your business deserves more than a one-size-fits-all approach.

Built by Business Owners, For Business Owners

Every member of our team has owned or operated a business. We understand the long hours, the pressure to perform, and the constant need to improve while keeping everything running.

Our backgrounds span from hospitality, to leadership, human resources, operations, marketing, branding, and digital services. This collective experiences shapes how we work. We don’t just offer services; we bring perspective, empathy, and practical solutions grounded in real-world experience. Real results not just fluff!

LEARN MORE ABOUT US HERE

We Don’t Take on Every Client.

And That’s the Point.

We work with a small number of businesses at a time.
That way we can go deeper than surface-level optimizations.

This means hands-on execution with clear strategy.
Together we deliver accountability for outcomes, not just deliverables.

129% Increase in Organic Traffic in Just 4 Months

How NOVA turned Boston Hair Restoration from invisible to unavoidable

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BLOGS & NEWS

GBP Optimization

Google Business Profile Optimization: The Complete 2026 Guide

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AI Search

SEO vs. GEO vs. AEO: What Local Businesses Actually Need to Know in 2026

READ MORE HERE
AI Search

Query Fan-Out: Why Your Restaurant Isn't Showing Up in AI Search (And What's Actually Happening)

READ MORE HERE

Frequently asked questions

Answers to the burning questions in your mind.

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What kinds of businesses do you help?

Service businesses in and around Boston. Health and wellness, home services, beauty, fitness, legal, and professional services.

How fast will we see results?

Local SEO can move in weeks if the foundation is in place. Most clients see early movement in 30–60 days and compounding gains over 3–6 months.

Do I need a long-term contract?

No. Start month-to-month. We earn the next month by delivering this one.

What makes this different from “regular SEO”?

We optimize for Google, Maps, and AI answers so you show up where buyers ask questions today, not just in blue links.

Can you work with our in-house team?

Yes. Keep your designers or ad buyers. We plug in, set the plan, and own the SEO outcomes.

Ready to make some magic happen?

Let’s connect so we can understand your goals, needs, opportunities, and explore how we can support the growth of your business.

Not Sure Where to Start?

See Everything We Do, or Get a Free Audit.

Get a clear plan in 48 hours. No fluff, just next steps.

vs
What you get working with NOVA
Month-to-month flexibility
Direct access to the strategist on every call & email
Same-day responses and one clear line of communication
Hand-crafted strategies built around your goals, budget & brand
The Other Guys
What you get from The Other Guys
Bloated retainers that lock you into long, expensive contracts
Passed to junior account managers who learn on your dime
Time-zone lag & piecemeal freelancers scattered around the globe
Cookie-cutter playbooks recycled from their last client
What  we do (and what you get)

Rank in the Map Pack

Show up when buyers near you search. More local calls. Faster wins.
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Win AI answers

Be the brand that shows in Google AI Overviews and ChatGPT. Become the answer.
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Local SEO

Dominate your local market with more clicks, calls, and customers.
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Content That Converts

Pages and posts that move people to call, click, or book.
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The Digital Landscape
Has Evolved

Today's customers don't just search on Google. They're discovering brands through AI platforms like ChatGPT and Claude, finding recommendations on social media, and using voice search more than ever before.

The opportunity is clear: Businesses that optimize for these emerging platforms alongside traditional SEO are seeing increased visibility and more qualified leads. It's not about replacing what works, it's about expanding where you show up. We help you stay ahead of the curve.

Our comprehensive approach ensures your brand is discoverable across all the platforms your customers actually use, from search engines to AI assistants to social discovery.

Local SEO Domination

Our local SEO strategies get your business seen in map packs, voice search, and near-me queries, bringing in ready-to-buy customers right from your area.

AI Search Optimization

We optimize your content for both traditional and emerging search platforms, from Google’s AI Overviews and featured snippets to ChatGPT, Claude, and Perplexity. In a world of zero-click results and voice search, we position your brand to be the answer wherever customers look.

Content That Converts

We create scroll-stopping social content and marketing campaigns that turn attention into action across Instagram, TikTok, YouTube, and beyond.